About eligibility requirements for Meta Verified for Business on WhatsApp

Meta Verified for Business is a paid subscription for eligible businesses on Instagram, Facebook, and WhatsApp. To qualify for this subscription on WhatsApp, you need to meet the following eligibility requirements.

Applicant eligibility

The following details are for businesses who want to verify their business on WhatsApp. If you want to verify your account on more than one app, like Facebook or Instagram, learn how to sign up for Meta Verified on the Meta Business Suite here.
To sign your business up for Meta Verified for businesses on WhatsApp, you need to:

Business Account eligibility

    Your WhatsApp Business account must:
  • Have a presence on the WhatsApp Business app a certain number of days.
  • Have recently sent a message.
  • Be located in a country where Meta Verified for WhatsApp Business is available.
  • Have a profile name and a profile picture.
  • Not have an active subscription to WhatsApp Business Premium.
  • Not have an active Meta Verified subscription through Meta Business Suite.
Note: Eligibility requirements are subject to change as we improve the product experience for our users. The subscription currently is not available to certain categories of businesses, such as government, non-profit, and political organizations, and would be subject to revocation.

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