About opting-in to business chats

WhatsApp wants you to be in control of who’s chatting with you. This is why a business can’t have an on-going conversation with you unless you’ve opted-in to chatting with them.
When a business first messages you, you’ll have three different types of interactions to choose from. Tap:
  • Block to add the business to your Blocked contacts list. When you block a business, they will not be able to message you directly. However, you’ll still have access to their business profile and catalog. You’ll also be able to interact with them if you’re in any of the same groups.
  • Report to report a business you think is violating our Commerce Policy. You can also use this option to block the business.
  • Continue to opt-in to chatting with the business. You can also opt-in by sending the business a message.
Related resources
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